(Project)
Truthseeker Coffee
(Key Skills)
(Description)
In collaboration with Blurry Creatures Podcast, this project was during my time as a senior designer at MMTH Studio.
Illustration
Art Direction
Packaging
Logo
Truthseeker is a coffee brand created for the Blurry Creatures Podcast, inspired by retro mystery novels, vintage sci-fi, and paranormal folklore. Built around cryptids, UFOs, and unexplained phenomena, the identity combines hand-crafted logos, custom illustrations, and packaging influenced by 80s mystery book covers to create an immersive world for the adventurous. Truthseeker is coffee for the curious.
(Custom Illustrations)
(Unseen Presence)
Strange Light is built around the feeling of seeing something impossible cut through the darkness and realizing the world might be stranger than you thought. The UFO imagery captures that feeling directly. A glowing object suspended in the sky feels distant, quiet, and mysterious, but impossible to ignore. The roast reflects that same experience. Bright citrus and honey notes feel light and atmospheric, almost like a glow breaking through the dark. Where Unseen Presence feels dense and grounded in the woods, Strange Light feels elevated and open, built around the feeling of discovery and the pull of something unknown overhead.
Unseen Presence is built around the feeling of catching something just beyond certainty, that split second where curiosity turns into unease. The illustration of Bigfoot moving through the woods and glancing back at the viewer reinforces that tension perfectly. It feels like a quiet encounter with something ancient, hidden, and impossible to fully explain.
Like the roast itself, the image feels heavy, shadowed, and lingering. The dark body and smoky notes mirror the dense atmosphere of the forest, while the creature’s stare creates the same feeling the coffee is meant to evoke: something is there, just outside the light, waiting to be discovered.
(Strange Light)
All illustrations done digitally on procreate with a mixture of textures, brushes and other processing techniques.
(Coffee Bags)